Exploration of a business or management related topic relevant to your Assignment - 1

Exploration of a business or management related topic relevant to your organisation of choice - Assignment Example The current paper examines the strategic policies of Next in terms of maintaining their competitiveness and superiority in the marker. Through evaluation of their strategies it becomes possible to understand how such success and competitiveness has been achieved by Next. Freeman, R. E., 2010.  Strategic management: A stakeholder approach. New York: Cambridge University Press. Chapter 1, 2, 4, 5. The book is easily accessible and providers detailed information regarding successful strategic management. Next plc, 2015. About next. [online] Available at: [Accessed 30 may 2015]. The website is likely to provide detailed information regarding the strategies and competitive advantages existing at Next. N.B. There is no word count for this but try and provide sufficient detail to demonstrate the areas of investigation and the depth of research you intend to complete. The Project Plan Grading Criteria provides more guidance on expected depth &